Guidelines on how to pick affiliate programs to Promote

Everyone cannot have the same interests and passions.Likewise, not everyone will make an excellent affiliate. If you are promoting your product finding people who make good affiliates is crucial to success in internet marketing.This article will guide you on how to pick an affiliate program to promote.

People often place a great emphasis on quantity. While it is good to have a good number of affiliates, having quality rather than quantity is far more important and relevant. Three or four dedicated and experienced affiliates are more likely to make you more sales than 100 casual and inexperienced affiliates.Knowing the difference between the two will be the key to having a successful product.

One of the best ways to select your affiliates is to screen them. If you already have a list, you can send out emails looking for affiliates to promote your product. You can then screen interested applicants. Here are some questions you may like to ask.

What experience of affiliate marketing do you have? How do you intend to promote the product? What strategies do they intend to use? Do they have any personal interest in the product? If these criteria are met to your satisfaction, you will know that you have high-quality affiliates.

Once you have established that you have dedicated and enthusiastic affiliates on your books you need to give them the best chance of being successful. Train them. Give them all the steps and strategies needed to succeed.Give them copies of emails that they can send out to potential prospects. Provide them with a guide on using AdWords strategies. Another valuable thing you could provide is tutorials.

Offering bonus prizes to your top affiliates creates healthy competition. Offering prizes can be a great motivation for affiliates to do well. Earning a reward is also synonymous with being appreciated for your efforts. Choose a prize that is relevant to the theme of the product that you are promoting. Try and think of prizes that are not too common. Having a prize that your affiliates will truly appreciate is a great incentive for them to do well.

Create a leaderboard. Similar to giving rewards, creating a leaderboard fosters healthy competition. Nobody wishes to come in last. Having a top ten or top 20 leaderboards is a great incentive for motivating affiliates. Everybody likes to be a winner, and you can tap into that winning mentality.

These are just several ways to pick and manage your affiliates. It is crucial that once you have selected good affiliates that you keep them motivated and show them how to promote your product.

Everyone needs to be encouraged. Implement some of these tips and you surely will be on your way to being a successful internet marketer.

How To Make Money As An Affiliate

Discovering how to make money as an affiliate online can be a rewarding experience. There are many programs out there that offer unique commission plans to people who are willing to promote products and services.

People who promote products and services are called affiliates. Many large and small corporations have affiliate programs that people can join free.

Before getting started people should do some research and learn what it takes to earn money promoting products and services. It is easy to get started. People who are interested in becoming an affiliate need to pick and choose one or more programs they are interested in. Once they have decided which company or companies they want to work with, all they have to do is register with those companies.

Getting started is easy to do. Before applying to a program, you may want to create a website or blog. Occasionally, companies require that their affiliates have a website or blog before they are accepted into their program. In some cases, a website or blog will not be required. In other cases, owning a website or blog will not get you accepted into a program. It is important to understand that having a website or blog does not guarantee acceptance.

All people who are accepted into a program receive their identification code. It is this identification code that allows companies to track where sales are coming from and credit affiliate’s accounts accordingly. Without that code, companies would have no way of knowing where their buyers were coming from. Each person’s identification code will be embedded in HTML code that can be copied and pasted wherever you will be promoting the products or services.

People can make huge sums promoting products and services. To start making money people need consumers to purchase a product or sign up for a service through one of their promotional links or banners. People are paid if the person purchases a product or pays for a service. In some cases, people will be paid each time someone clicks on a banner even if the click did not result in a sale. How much a person makes depends on the particular program. In some cases, people can earn 10%, 25% and even up to 75% of each sale generated. It depends on the specific program.

What most people don’t realize is that promotional banners and links can continue to generate earnings long after the initial click. Companies and services track prospective buyers. People will still receive credit for a sale even if it does not happen on the buyer’s first visit to the website. Companies keep track of anyone who visits their website and knows where they come from. In most cases, companies continue to reward promoters for weeks to several months after the buyer’s initial visit to a website.

Determining what works and what doesn’t work is a process of trial and error. The only option that way people will know what products and services generate the most commission is by finding promoting a variety of products and services. People will quickly determine which products and services sell and which ones don’t. After being accepted into a program, people should copy the code to products they think will sell. There is no limit on how many products they can sell.

How to increase conversions on your site

When it comes to e-commerce sites, increasing your conversion rate is absolutely essential. This is because having a good conversion rate usually means high sales volumes. The following are ways on how to increase conversions on your site.

1. Have effective calls to actions

Your call to action is what will convert a visitor to a client. It could be a form urging users to sign up for an email list or a landing page for your goods. Regardless of what it is, it has to be distinctly visible. Try to make it stand out by implementing a unique design, or use it as a soft pop-up after a visitor sits idle on your site. You can also have a link to a call-to-action on every page on your website, or have it included at the top of your page. You don’t have to go over the top, just do your best to make your calls-to-action prominent.

2. Easy conversion

The truth is that if a process tends to take too long, most users will leave the site regardless of whether they like the brand. For instance, asking for a name, address and email will secure more signups than asking for things like occupation, first name, last name, location, email, physical address, and other information that is not crucial. If the process can take less than 30 seconds, most users will be fine with that.

3. Include testimonials, guarantees and reviews

Trust is a major factor when it comes to conversion. It has to be earned, especially with new users. To gain trust, try including user reviews, testimonials or offer some sort of guarantee. In most cases, users will be more inclined to trust you if you provide third-party reviews. If you also happen to have any affiliations to major brands in your industry, make sure to show off their badges.

4. Strong action words in your headline

It is quite important that you try your level best to use strong action words in your headline. Its strength can make or break any potential conversion since it’s the first thing users see. You only have a few choice words to create the impression you want, so they have to be compelling as possible. However, stay away from clichés and gimmicks because modern users detest such things. Your words should be concise, to the point and offer face value.

Any good marketing campaigning is not solely centered on building traffic or increasing conversion rates. The truth is that it’s a balance of the two. They go hand in hand in order to achieve the targeted outcome.

 

How to Drive More Traffic to Your Site

Budding entrepreneurs and established businesses alike, work towards having a consistent flow of visitors and customers to their sites. Unfortunately, not all of them succeed. Initially, many thought that spending lots of money on advertising helped increase website traffic. However, you do not need to invest that much money. You could be making one small but costly mistake. The following is a guide on how to drive more traffic to your site.

Improve site load times

According to a 2010 study conducted by Akamai Technologies, 57% of the online shoppers wait for only 3 seconds before leaving a site. As such, one way to drive more website traffic entails improving your site’s load performance. Websites that can load fast, rank highly on search engines. You can use tools such as a content delivery network (CDN), to enhance your website load time. CDN enables your site to serve pages based on the location of a user; thus, individuals in a certain geographical area get your website load faster.

Optimize website for mobile users

A recent study indicates that one-fifth of Americans accesses the internet through their mobile devices. Using a mobile-optimized website confers an array of benefits including enhanced user experience, enhanced SEO performance, competitive advantage and new advertising platforms. Customizing your site for mobile users, will ultimately give you access to a wider market.

An active social media presence

Each social media platform that your firm participates in serves as an extension of your website. You should interact with the different social channels, particularly those that your target audience is active on. Many companies can also profit immensely by establishing Facebook, Twitter and Google+ as their social media foundation. Share relevant content on these platforms and interact with your audience by responding to questions.

Optimize your website content

Another way to drive more traffic website entails making your site SEO friendly. It can be achieved by creating a basic format for all your web pages. Once you adapt the rhythm of writing titles in a standard format and integrating relevant information into the content, you will not be spending much time on SEO tasks. Remember to write clear and concise titles. As a rule of thumb, the titles should not exceed 70 characters. Also, create shareable, organized and engaging content to draw the attention of readers.

Link building

This is when you generate inbound links to your website from other internet sites. Link building has two core benefits: introducing followers of a different site to your web and improving your ranking on search engines. You can build a link by commenting on an article or blog post and including your link. This way, readers will end up visiting your site after reading an article that you commented on.

4 Tips For Optimizing Your Landing Page

It has been said that links are the currency of the internet. While many marketing and traffic building methods come and go, this seems to hold true. Links make the internet go around. So, naturally, you want to have as many incoming links to your site or blog as you possibly can. The more relevant they are, the better.

There are many kinds of links and link programs out there on the web today. You’ll hear terms like one-way links, three-way links, do follow links, no follow links, SEO backlinks, .edu links, link wheel, and so on and so forth.

Let’s simplify this and just look at seven ways to build links to your website without ripping your hair out. Don’t worry about the technical details of things, just think of a link as a link and block the rest from your mind for a moment.

Blog Commenting.

This is a fast easy way to get relevant incoming links. Visit blogs that are about the same topic as your site and leave a relevant comment on a recent post. That’s it. You’ll get a link back from the comments section and hopefully you’ve found a great new blog to read regularly.

Build a Squidoo Lens.

This seems to scare some folks, but it’s really easy to do. Building a Squidoo lens is mostly point and click plus drag and drop. There are no special technical skills needed and you can have a lens up in 20 minutes or less linking back to your website or blog.

Comment on a Squidoo Lens.

Maybe you’re not feeling up to taking the time to build a Squidoo lens right now, or you’re in a bit of a hurry. No problem, you can still harness the link power of Squidoo by commenting on an already existing lens about your topic and including a link to your website as the resource. Easy peasy.

Submit an Article to Directories.

That sounds simple right? Write an informative article about your topic and submit it to article directories. Not only will you get an incoming link from the article directory, but also whenever someone republishes your article on their site. Again, super easy and non-technical.

Be a Guest Author.

If articles and comments are a great way to get links, then being a guest author at another site or blog is just pure brilliance. Being a guest expert not only gets you a nice in content link to the page of your choice, it establishes you as the go-to person on the topic and gets you in front of an entirely new audience.

Bookmark It.

While not my personal favorite method for link building, it is still a backlink. Bookmarking on social media sites like Digg, Delicious, and Facebook etc. I don’t really recommend bookmarking your own stuff, but instead putting a few select social media icons on your site to allow your visitors to choose which content to submit to those places. Don’t worry, they will.

Help Someone on a Forum.

Message board communities are powerful and amazing places online. If you find a forum that is based around your niche or topic, sign up and get active. Helping someone on a forum is like handing out free cookies. People will love you for it. Be honest, be yourself, and don’t forget to link back to your website in your signature and profile while you’re there.

How to increase conversions on your site

If you are looking to provide a great visitor experience for the traffic that lands on your website, you need to create a good website landing page.

This is the web page on which all traffic to your website lands after being directed from a specific search result, like using Google or Yahoo, or seeing an online advertisement (banner display), or after clicking a link in an email.

As a smart web business owner, you need to ensure that you achieve SEO goals, like building your web sales, increasing your article marketing sign-ups and having your website visitors respond positively to your call to action message.

Just read through these top 4 tips for optimizing your landing page given below and apply them to your website promotion campaign to see instant results using proven website SEO techniques!

1. Provide Original, Optimized Website Copy For Landing Page

It is important to research best keywords for your business, integrate these naturally into original website copy written specifically for your target readers in mind while ensuring sufficient information is available to the visitor on your landing page to empower him or her to take the next step. Therefore, provide at least 200 – 500 words of original, keyword rich, quality website copy on your landing page, ensure it is written in an engaging manner, strive to build trust to make your website visitor stick around to take the necessary action.

2. Ensure Landing Page Message Matches The One On Your Banner or Search Ad

If you want to ensure the best visitor experience on your landing page, you need to use the same message on your web advertising campaign that you have displayed on your website’s landing page. If you have different messages for both these optimized content pages, you will only end up confusing the visitor and driving traffic away. So, don’t miss out on any opportunity to convert visitors into buyers, especially if you are conducting a CPC campaign. For best SEO results, ensure the message on your web page coincides with your advertising campaign.

3. Provide Two Calls To Action On Your Landing Page

The best SEO tactic is to include a minimum of 2 clear calls to action, such as “Order Now” and “Get More Details” so your website visitor feels privileged to get choices, not obligated to just follow your instructions. If you want to target the spontaneous buyer, place your first call to action button or message on your landing page’s top portion; for the most discerning buyer who needs more info, place the second one at the end of the
page.

4. Simplify Your Website Conversion Process

When a web business owner provides a simple and quick conversion process, there are higher chances of selling more products as compared to one that has a complicated conversion method (long order forms, excessive navigation or too many clicks required, etc.) on his website.
Control the need to up-sell multiple products, which only confuses or annoys visitors looking for something specific that directed them to your landing page. Instead, focus on that specific product, limiting up-selling for any follow-up calls made by the visitor. In case, your web host provides a tracking tool, or if the visitor leaves personal details in your order form, it is all right for you to conduct a follow-up on their requirement, but restrict this to a later date.

Thus, to build your web business, ensure that your website copy contains original, optimized content that coincides with your other marketing messages, provide clear calls to action for your prospects and win them over with customer-friendly site navigation.

5 Tips for Generating Online Traffic

A lot of work goes into making a successful online platform, and generating traffic is without a doubt a headache for many people. Nevertheless, there are numerous blogs and websites that record hundreds of thousands of visitors every day. What is the secret behind their success; what do they do differently? Here are 5 tips for driving traffic to your website.

1. Post Interesting Content

Content is king! Visitors will be seeking to have their needs fulfilled by browsing the content on your platform. As such, it has not only to be relevant but also interesting and engaging. Make sure that the title is catchy, and the content is enjoyable to read, watch or listen to. Additionally, be sure to incorporate SEO in your written content for better ranking.

2. Embrace the Social Media – Share, Share, Share

Sharing your content on social media platforms is your best chance of generating organic traffic quickly and easily. The trick, however, is to dedicate as much time and energy to it as possible. You need to share your content periodically to ensure that it reaches as many people as possible; also be sure to follow up on your posts to engage with your followers and nurture trust for a loyal following.

3. Good Web Design

Your website’s design will determine its initial reputation on visitors, and, as such, it should look good and work flawlessly. Good web design incorporates factors such as fast loading, easy navigation, and a neat appearance, just to mention a few. For example, speed when loading is necessary as most people do not have the patience to wait longer than few seconds before moving on.

4. Guest Blogging

It does not hurt to work with other website owners and bloggers (as long as they are established well in the industry). The best way to work with them is by guest blogging. Content posted on their platforms is embraced by an already established traffic base, and if it is impressive then interested visitors can be lured back to your platform. It also helps to have influencers write on your platform as they tend to have a loyal following and a good reputation.

5. Make the Proper Analysis

Trying to generate traffic without performing analysis is like flying blind. You need to know how people are responding to your efforts to react accordingly, and the best way to do this is through Google Analytics. Google Analytics allows you access to important information such as how many people have visited your site, where they are from, how long they spend on the site, and even the keyword that led them to you.

Conclusion

Generating traffic is definitely not easy, but the right tactics ensure not only success but also numerous visitors. There are numerous tips on how to beat the system, but the strategies covered above are not only safe and effective but will appeal to both the visitor and Google as well as other search engines. The world is at your fingertips; all you need to do is reach out.

3 Tips for building an email list

Email lists can be a remarkable away to make long-term profits in affiliate marketing. Email lists are so powerful because they help you build equity in your business. You are not just driving one-time traffic to the highest bidder for a one-time commission. Instead, you are developing relationships with a customer base that comes to see you as a trusted advisor. They will make you money in the short run, and they will make you money in the long run. Your part of the bargain is to give them quality content and honest advice.

Affiliate programs will come and go, but if you develop a powerful email list, you will have equity in your business that cannot be taken away. If you choose to change affiliate programs, or if there are additional products you wish to market, there is no starting over. Your list represents prospects that place their trust in you, and they will follow you wherever you go.

Here are three tips for building a powerful email list.

1) It starts with trust.

If your customers trust you and your product recommendations, building a list is easy. So don’t start with building a list, start with building trust. Become a recognized expert. Write numerous articles for your website and for article directories.
Become a regular participant in forums. Share your expertise and experience. When you become known, people will follow you to your site to see if it will provide them additional value. When you develop a following, based on your article writing and forum groups, you will have the foundation to build a list of people that have a relationship with you.

2) Market a product for which there is a demand.

Do some research where the demand is before you pick your product? If you have a good understanding of what the people on your list need, you will be successful (and thanked) for offering a solution to these needs.

3) Develop relationships with other affiliate marketers that use email lists.

There is no better resource than other business people that have tried and succeeded at what you are attempting to do. Network with others in the affiliate marketing business and find out what worked for them. There is no substitute for their tips and war stories.

Email lists take work. You will need to build your list up from nothing up to a quality repository of warm leads. But if you carefully build your list, the long-term rewards of having a large pool of repeat customers that trust your recommendations is incalculable.

3 tips for better work concentration

Concentration requires time and effort, especially when trying to do your work. Even if you have duties for only a few hours a day, or twice a month, the results will not be productive if your brain isn’t performing well. However, there are a few easy ways to improve your concentration at work to enhance productivity.

1. Cut-off the noise

It may seem like an obvious course of action, but more than a few times people forget to cut off the noise. It could be tempting to have everything ringing around you, from email alerts to your phone, but all these actors often act as a distraction.

Trying to achieve productive concentration can take roughly 15 minutes. However, if you are getting distracted every 5 minutes, there is absolutely no way you will focus totally on your work. The best thing you can do is to answer your emails at scheduled times, request that people don’t interrupt you when you’re working, and tell them to call when you are free.

2. Set deadlines

Deadlines tend to have both their advantages and disadvantages when trying to enforce concentration. The thing is that a deadline makes it easier for you to forget the non-essential aspects of your work and focus on one particular project. For instance, if you give yourself just an hour to finish a company logo, you will keep it to the point without too many extravagant designs.

Time limits only become a disadvantage when they cause anxiety and worry. Therefore, deadlines are only recommended when:

• Time is limited:

When you have only a day to complete to complete a big project, breaking it down into specifics will help to strip away unnecessary elements.

• Losing sight of the bigger picture:

If your task may lead you to an extreme number of variables, you can use a deadline to make sure you only do what is needed.

• To prevent procrastination:

A tight deadline helps to prevent cases of procrastination.

3. Stay healthy

It is true that whatever you put in your body has the potential to affect your concentration. For instance, you can’t focus if you show up for work smelling like a liquor distillery. If you also deprive yourself of sleep, abuse drugs, eat unhealthy foods, and don’t stay fit; your concentration will definitely be affected.

You should to eliminate any unhealthy habits when you have work obligations. Doing so will significantly increase your concentration and productivity.

3 Reasons Why Affiliate Marketing Is Great

Affiliate marketing remains to be a renowned marketing strategy, both for publishers and advertisers. In simple terms, affiliate marketing is described as an agreement between a site owner and a merchant. The affiliate (website owner), promotes the merchant’s products and services on his website or through other media such as email marketing. In return, the affiliate receives a commission for every sale generated through his link. Here are the top 3 reasons why affiliate marketing is great.

Cost-Effective and Low-Risk

Many businesses have embraced the concept of affiliate marketing because of its cost-effectiveness. Contrary to other forms of advertising, the merchant only pays the affiliate once he delivers results. These results are determined by various parameters such as a sale, click-through or lead. Affiliate marketing is also ideal for small startups since it is a low-risk investment. With other types of advertising, one would be required to pay the costs upfront with no guarantee of measurable results. With affiliate marketing, you only incur an expense when a purchase is made. This is to mean that your investment always earns you a considerable return.

Brand Exposure

One of the secrets to a successful advertising program is brand visibility. Affiliate marketing allows you to market your product or services on hundreds of websites; thus, giving you the ultimate brand exposure. An increase in brand visibility translates to increased revenue.

Moreover, affiliate marketing benefits merchants by offering targeted prospects. Most affiliates only market the products and services, which are likely to appeal to their site visitors. The affiliate understands his audience; hence, he takes offers that are best suited for them. For the merchant, this means that your product is advertised to a relevant demographic.

Easy Tracking and Transparency

With affiliate marketing, merchants can track the progress of their marketing strategy. It is achieved by assessing the purchases made, click-through rates and page views among other parameters. By monitoring the performance of your campaign, you can identify the areas to invest in more efficiently.

Conclusion

Affiliate marketing offers a win-win situation for the merchant and affiliate. Merchants get to enjoy a wider market to advertise their products or services. Besides, this platform gives you direct access to your target audience.
On the other hand, affiliates can make immense profits quickly. Typically, you can generate income without incurring any production costs or inventory expenses. The best part is that you can join most affiliate programs for free; hence, you do not have to look for startup costs.